Your NameBrendan McKeon
Email Addressbmckeon@focities.com
Cohort AssignmentAmericas with In-Person Intensive in Boston 2023
1. What do you see as your primary work at this stage of your life?

I work in real estate development primarily in project management and financial decision making. I still feel relatively early into my career but I seem my primary work as creating real estate strategies that can be acted on via business plans.

2. What role do you see as yours to play?

I would like to continue to inform business strategies through financial and regenerative perspectives.

3. What goals or aims do you have in regard to the above?

I want to achieve quadruple bottom lines with each project I work in: people, planet, profit, and purpose

4. Where do you feel your next arenas for personal growth are?

I tend to think in a very reductionist, direct problem-solving, engineering sort of way. I would like to shift my frame of mind to more holistic, systems based thinking. I would also like to become more comfortable working with uncertainty - working more iteratively through new ideas rather than arriving at a "solution".

5. And for professional growth?

I would like to continue to collaborate with diverse groups of people including community members, policymakers, and industry leaders. My longer term professional goal is to become a thought leader in regenerative development specifically around creating financial frameworks around investment and development.

6. What have you invested in to get you where you are?

I studied civil engineering in undergrad then worked as a general contracting project manager for ~5 years. I then pivoted towards real estate development for another ~3 years working mainly in ground up residential and retail development projects in New York and New Jersey. About four years ago I started an MBA program at UC Berkeley where I graduated from, and then started a new career in Miami in real estate private equity.

7. What fields of learning and which thinkers have been important in your life?

I've been trained as an engineer and I think that's influenced a lot of my thought process - relatively methodical and rigid with an optimized (based on a selected bias) answer. I also like reading from behavioral psychologists like Daniel Kahneman, Don Moore, and Steven Pinker to understand more about human decision making and cognitive biases. Buckminster Fuller has also been an influential thinker in my life along with other early futurists.

8. Can you frame your philosophy or cosmology of life? What role(s) do humans play in it?

I think I've always been a scientific materialist - all phenomena, including consciousness, thought, and emotions, can ultimately be explained in terms of physical processes and interactions between matter and energy. But, over the last year through work and my personal experiences I've been exposed to people who have deeply subjective world views. So now, I have no idea, but humans are at the center of the world in one way or another and the world cannot be separated from human experience.

Date CreatedApril 24, 2023